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Advertising Disclosure

Brand ranking on GoWizard

Our brand partners are scored on a scale of up to 9.9, which is based on an algorithm that takes into consideration three parameters – Consumer Engagement, Compensation and Features/Benefits. The algorithm takes into account these various parameters, to create a balanced and holistic score.

Consumer Engagement

The Consumer Engagement score is based on the number of people who click to each listed brand in the past seven days.  The number of clicks each brand receives is compared to the clicks received by other brands listed on the same page, scoring table and device (desktop, mobile or tablet). The higher the share of clicks a brand receives, the higher the Consumer Engagement score. 

Compensation 

GoWizard accepts compensation from partners, which impacts their (and/or their products’) order in the table, which in turn, may also influence their Consumer Engagement score.

Features / Benefits

Our team spend hours reviewing products and services based on features that are important to our users, such as: level of customer services; how easy the service or product is to use; whether or not a company, product or service has won any awards – and more. This way, we give accurate lists and reviews saving you time, money, and headaches. 

If there’s something we can’t find regarding a brand’s features and benefits, we don’t include it in calculating the overall score. 

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